Sales/Marketing

Sales/Marketing

STORY/ JAMIE ROBINSON Every company has areas of expertise, two or three things they do really well, that have contributed to the bulk of their...

When sales goals go unmet over a period of time, the marketing department (or whoever’s supposed to post to Facebook) usually catches the heat....

When branding your company, keep in mind that first impressions are crucial to customer engagement. Many, if not most, people will get their first...
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If you recently read this quote from Seth Godin, it may have hit you right between the eyes like it did me. The funny...
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You probably believe that Facebook has all the traffic, and you should market your business there. Maybe you even paid someone a lot of money...
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When the big three spoke, Stan Austin listened. Closely. “They tell us the explosion of the Internet and social media is moving so rapidly, a...

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EDITOR PICKS

Keeping a busy commercial kitchen properly ventilated is essential. If you could see inside the kitchens of your favorite restaurants in Lake County, whether...